Σε περιόδους κρίσης, οι οργανισμοί αντιμετωπίζουν σημαντική πίεση και μπορεί να μπουν στον πειρασμό να λάβουν σκόπιμες ή ανήθικες αποφάσεις. Ωστόσο, η διατήρηση των ηθικών προτύπων είναι ζωτικής σημασίας για τη διατήρηση της ακεραιότητας και της μακροπρόθεσμης φήμης του οργανισμού. Οι ηγέτες θα πρέπει να δίνουν προτεραιότητα στη λήψη ηθικών αποφάσεων καθ’ όλη τη διάρκεια της διαδικασίας διαχείρισης κρίσεων.

available in electronic type; readable and manipulable by Personal computer: Scan both of these internet pages so you'll have them for a digital doc.

Build displays and experiences to update stakeholders on the progress or results of a marketing campaign and essential insights

Any time you total this Expert Certificate, you may earn college credit history If you're admitted and enroll in a single of the next on line degree systems.¹

We extremely advocate getting the seven programs Within this certificate system while in the order presented, as the content material builds on information from previously programs.

In digital marketing and e-commerce Employment, you're employed in the intersection of many trends: the engineering platforms that men and women use to connect, the products that people are interested in, plus the Strategies that make models stick out. 

The Digital Company: The urgency of sustainability and effect Businesses that lead on sustainability and influence do not solution them as secondary targets.

We goal that will help Every person – those that make up the workforce of nowadays and The scholars who will generate the workforce of tomorrow – access the ideal of Google’s coaching and resources to expand their abilities, careers, and companies.

As well as qualified-led schooling and arms-on jobs intended to get ready you for the position, you'll get use of an interview observe toolOpens in a brand new tab

Techniques you’ll attain will include things like: Acquiring digital marketing and e-commerce approaches; attracting and interesting buyers via digital marketing channels like research and electronic mail; measuring marketing read more analytics and sharing insights; making e-commerce shops, examining e-commerce efficiency, and making shopper loyalty.

This Experienced Certification has ACE® suggestion. It is suitable for faculty credit rating at collaborating U.S. colleges and universities. Notice: The choice to just accept particular credit rating suggestions is up to each establishment.

Yes! To get started, click on the study course card that passions you and enroll. You are able to enroll and complete the study course to earn a shareable certificate, or you could audit it to perspective the system supplies free of charge.

Σημειώστε τις διαφημίσεις που φέρνουν υψηλά νούμερα με χαμηλό κόστος και – εξίσου σημαντικό – διαφημίσεις που κοστίζουν πολύ αλλά δεν αποδίδουν καλά.

In Search engine marketing marketing, You will be answerable for monitoring facts, like the bounce level or clickthrough level, to measure how effectively a website, merchandise site, or social media post is accomplishing.